Alterian and Mediasurface
Mediasurface is now part of the Alterian Group, a leading enterprise marketing software vendor.
These pages provide more information about Alterian's products, the Integrated Marketing Services Platform and also the history and culture of Alterian and its people. Please use the links on the left to navigate round these pages.
Alterian develop and market a suite of products and services to help marketing teams achieve improved ROI by carefully targeting marketing activity through analysis and of data, all via a single, easy to use interface and known collectively as the Integrated Marketing Services Platform.
The inclusion of Web Content Management to this already-compelling proposition will position Alterian as the only vendor to fully encompass web technology as part of a truly holistic approach to effective marketing in the 21st Century. By combining in-depth analysis and online execution abilities, Alterian have created a formidable weapon to build, drive and execute highly sophisticated, targeted activity and bring marketing to the very heart of a successful business.
The expansion of Alterian will also offer increased scale, visibility and enhanced credibility with end users and industry analysts. Geographic expansion has also been achieved, with the Group now having a complete pan-American coverage and representation in a much wider European market, not to mention a presence in both Asia-Pacific and the Indian sub-continent.
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